The XR Industry,
Documented.

Independent research and reporting on the vendors, hardware and platforms defining Extended Reality.

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Documenting every category of the XR industry

Methodology

How we evaluate
‍every listing.

Every ranking discloses the exact criteria behind it, and every category doubles as a directory you can compare side by side.
Read our Methodology process

XR news, interviews and research.

News

Samsung's Intelligent Eyewear Has No Display, and the Color Model Is Only Reported

Samsung's own announcement lists a camera, a chip and nine hours of battery, and never once mentions a display. The pair that has one is a supply chain report, not a product.

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News

visionOS 27 Ships September 14 With a Rebuilt Siri

Apple dated the release on its own page and led on an assistant that answers questions about whatever the wearer is looking at. What is in it, and the language caveat Apple states itself.

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News

FORVIA HELLA Backs Distance Technologies for a Mirrorless 3D AR Head-Up Display

Removing the mirrors is the whole point, because installation space is what keeps head-up displays out of smaller cars. What the two companies announced, and the four things they did not.

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News

Samsung's Intelligent Eyewear Has No Display, and the Color Model Is Only Reported

Samsung's own announcement lists a camera, a chip and nine hours of battery, and never once mentions a display. The pair that has one is a supply chain report, not a product.

Read more
News

visionOS 27 Ships September 14 With a Rebuilt Siri

Apple dated the release on its own page and led on an assistant that answers questions about whatever the wearer is looking at. What is in it, and the language caveat Apple states itself.

Read more
News

FORVIA HELLA Backs Distance Technologies for a Mirrorless 3D AR Head-Up Display

Removing the mirrors is the whole point, because installation space is what keeps head-up displays out of smaller cars. What the two companies announced, and the four things they did not.

Read more
No items found.
Reports

VR Simulation: What It Is and How to Evaluate It

The word simulation hides a large cost difference. A walkthrough shows an environment, a procedure trainer checks steps, and only one of the three models behavior.

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Reports

3D and AR Product Visualization: What It Is and How to Evaluate It

Everyone demonstrates a product appearing convincingly in a room. That part is solved. Programs fail on cost per asset at catalog scale, and the arithmetic is available first.

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Reports

AR and VR in Retail: What It Is and How to Evaluate It

Retail XR splits into hardware in a store and software on a shopper's device, and the recurring cost of keeping in-store hardware working usually exceeds building it.

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Listings

Best VR Haptic Suits and Gloves

Vibration tells you something happened. Force feedback stops your hand closing through an object that is not there. The price gap between those two jobs is about twenty-five times.

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Listings

Best VR Full Body Tracking Trackers and Systems

The cheapest tracker is often the most expensive system. A $130 unit needs base stations you may not own, and a $229 one needs none. Three methods, and your room decides which you can buy.

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Listings

Best VR Treadmills and Omnidirectional Locomotion Systems

Two different machines are sold under this name and they cost about ten times apart. On one you slide your feet and never travel. On the other the floor moves and you genuinely walk.

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