XR Fair Tokyo is Japan’s premier trade exhibition dedicated to extended reality, featuring companies developing AR, VR, and metaverse technologies. Held biannually at Tokyo Big Sight, the event gathers hardware makers, developers, and enterprises deploying immersive technology across entertainment, education, and manufacturing.
Organized by RX Japan, XR Fair Tokyo includes live demos, product launches, and conferences highlighting Japan’s growing influence in immersive innovation.
Notable Highlights & Achievements:
Japan’s largest XR-focused trade exhibition organized by RX Japan
Hosted biannually with over 200 exhibitors and 30,000 attendees
Showcases XR solutions across entertainment, education, and industry
Includes “Metaverse Expo Tokyo” as a co-located event
Specialization Areas:
AR, VR, and MR products and software
Metaverse platforms and AI integration
Enterprise XR tools and digital twins
Education and entertainment experiences
3D content creation and visualization
Industry Impact:
Positioned Japan as a leader in immersive and metaverse technology
Provided exposure for startups and enterprise XR developers
Encouraged collaboration across hardware, software, and content industries
Accelerated XR innovation and adoption throughout Asia
XR Fair Tokyo stands as Asia’s most comprehensive XR event, connecting Japan’s innovation culture with the global immersive technology community.

